If you’re into selling properties, how would you benefit from using a chatbot to increase your real estate sales in the Philippines? Would it be great if somebody nailed that sale for you even while you’re sleeping? They say that in real estate terms, getting leads is everything! Since every lead matters, being able to respond immediately to an inquiry is essential to keep up with clients.
So, how to benefit from a chatbot to increase your real estate sales? The answer is simple — when a potential buyer comes looking for their dream house or property, you have to be sure that someone will respond and give immediate answers to that buyer. There is no such thing as “too quick to respond.”
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Why use a chatbot to increase your real estate sales?
A chatbot may start conversations with prospects on your behalf, leading to a subscription, an appointment, or other actions you want. They will get users involved and automatically draw them into your sales funnel so that you have more warm leads and possibilities for future sales.
As if you were messaging a friend, the bots gather basic information from the prospect and immediately produce relevant responses. Chatbots often invite the prospect to learn more by filling out an email capture form, contacting the agent directly, or even transferring the conversation to an agent.
Given that most buyers and sellers begin searching for a home online, it’s a good idea to use chatbots in real estate to help them create a sales funnel.
To say the least, taking the time to assess the overall seriousness of the lead from scratch is time-consuming. However, it is self-evident that to be competitive in real estate, you must catch as many leads as possible to maintain a healthy pipeline regularly.
Chatbot saves you time
Chatbots are well-known for their ability to automate tasks and save time. Since a bot can handle many popular inquiries, you’ll need fewer human agents on staff. As a result, your human workers will be freed up to handle tasks that only a human can handle. In other words, bots will help you save time and money in your real estate market. Without taking time out of your day, a chatbot will help you collect the necessary information.
The chatbot’s greatest advantage is the ability to save significant time. As a realtor, you would not waste time on ineffective inquiries. You and your sales team will work with a much smaller, filtered, and pre-qualified lead pool, saving you time and effort. Chatbots save time by engaging with each possible lead in a customized manner.
Chatbots can act as your personal assistant and sales agent
Chatbots can serve as personal assistants without requiring you to recruit a new employee or find additional office space. These personal assistants will assist you with a wide range of duties, freeing up time for you to concentrate on other, more productive activities within your business.
The chatbot can:
- Field questions about the various available customizations, along with related photos, as a real estate agent chatbot (digital customer service and sales representative) that offers properties for rent or sale.
- Assist buyers with the selection and booking/reservation of their desired property.
- Automate scheduling demands workflows and provides immediate alternatives.
- Assist buyers in making decisions on which properties to purchase.
The chatbot provides buyers with all of the information they need. However, if the chatbot’s capabilities are exceeded, it can transfer the conversation to a human or live agent. Chatbots are intelligent enough to recognize the conversation’s meaning and follow the appropriate flow.
How to use chatbots to qualify online leads
You can determine where your chatbots reside (via Facebook Messenger, website chat widget, or both) and what kind of leads they tend to catch based on your requirements (renters, buyers, or sellers).
GETTING THE CLIENT CONTACT AND REQUIREMENT INFORMATION
A chatbot is a computer program that can simulate an intelligent conversation with a human. It is an autonomous agent that runs on the internet and uses pre-programmed chat scripts to simulate human interaction.
The best way to get the client’s contact and requirement information is by using a chatbot to automate this process. This will help get the information in less time and make sure that this information is accurate.
The first move is to get a lead’s name and email address, then ask them questions about where they want to live and how much they’re willing to spend.
UNDERSTANDING YOUR CLIENT’S BUYING NEEDS
A chatbot can be used to understand your client’s buying needs. It is a personalized virtual assistant that can help you find the best property for your client.
Chatbots are becoming popular because they can help you save time and effort by giving you access to information without having to go through the trouble of finding it all manually. This way, you can focus on other parts of your business and know that your chatbot will handle the research for you.
A chatbot is an easy way to converse with your customer without them waiting on hold or talking with an agent over the phone. It allows them to get all their questions answered in one place, making it easier to decide.
Beyond understanding a buyer’s interests and needs, chatbots may also ask questions about loan credentials to assist the real estate agent in determining where the prospect is in the sales process so that they can make appropriate recommendations.
NURTURING YOUR LEADS USING A CHATBOT TO INCREASE YOUR REAL ESTATE SALES
Chatbots are a great way to nurture leads. They can answer client questions and ask qualifying questions to determine if the lead fits the property.
Most chatbots to increase your real estate sales are used in sales funnels. They help customers by providing information about the property details, answering their questions, and qualifying them for the next step.
For example, you can make the chatbot nurture leads at the top of the funnel by asking a few general questions and then narrowing its attention to whatever makes the most sense for the prospect. It can handle buyer and seller leads; at any stage in the conversation, it can pass the conversation to a real estate agent.
QUALIFYING LEADS INTO THE BUYING PROCESS
Chatbots are a new way for companies to interact with their customers. They can be used to prequalify leads and keep them engaged in the buying process.
In the real estate industry, chatbots are being used more and more by companies to prequalify leads into the buying process.
These bots can answer any question about mortgages or payments, allowing for quicker and more efficient conversations before any offer is made.
The main goal of these chatbots is to save time on repetitive tasks for agents and provide a smooth customer experience.
The chatbot asks qualifying questions to guide the buyer — or seller, or seller who is also looking to buy — to the appropriate location.
Frequently, you will see the lead’s initial inquiry and then proceed through the prequalifying process. And you have some proof that the lead hasn’t been prequalified and isn’t — or isn’t — ready for your time. You can always hand it over to the agent at that stage, and they can take over the conversation anytime.
Your agent knows which questions and answers to ask to ensure that your first human contact is as value-driven as possible rather than going in cold.
Remembering what your lead and chatbot talked about
Consider how much paper it would have taken if you had recorded every response from every lead you’d dealt with. Isn’t that unimaginable? Chatbots can assist you in this by keeping track of all previous conversations. You may refer to the chat history saved in the system to determine what the customer said.
Your real estate company will find it difficult to survive if you don’t have an easy, efficient way to attract and qualify leads. You have nothing to lose by trying out a chatbot for this reason.
At Creative Design ink, we strive hard to create bespoke AI-based chatbot solutions that have helped our clients generate pre-qualified leads for their sales teams while addressing FAQs and providing customer service across a wide range of buy/sell/rent scenarios, all at scale.
The widespread acceptance and introduction of chatbots over the last two years and the involvement of tech powerhouses are strong indicators that conversational AI is no longer a fad but is here to stay. If you work in real estate, you should consider automating your sales and customer service processes.
Do you think having a chatbot in your digital marketing arsenal will help you grow your real estate business? I’d love to hear your thoughts about this!